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Build an Engagement Feature

MediumProduct Sense00:00
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Your question is Build an Engagement Feature. Take a moment with it on the right.

Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).

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Problem

Scenario

You're working on a digital product where engagement has become an important focus for the team. Leadership wants to add a new feature, but there are multiple ways to define engagement and different user needs that could drive it.

Question

How would you approach the development of a new feature aimed at increasing user engagement?