Your question is Build a Customer Churn Model. Take a moment with it on the right.
Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).
You are building a churn prediction model for a subscription wellness business. The retention team wants to identify customers who are likely to stop booking services or cancel their membership soon, so they can target outreach and offers before that happens.
How would you build a predictive model for customer churn?