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Balancing New Sales and Existing Business

MediumSales & Customer00:00
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Your question is Balancing New Sales and Existing Business. Take a moment with it on the right.

Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).

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Problem

How do you balance hunting for new logo sales with nurturing and expanding your existing block of business?