Welcome to your interview.
The question is on your right: Assess Whether a Moat Is Durable. Take a moment with it first.
Talk your thinking through with me if you like - when you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes). Discussion and graded submissions share your five interviewer interactions, so spend them well.
You are advising a company that has launched a new initiative and is seeing early traction. Leadership wants to know whether the gains reflect a real strategic advantage or just a temporary lift from timing, pricing, or execution. The team needs a clear way to judge if the initiative is building a moat that competitors will struggle to copy.
How would you evaluate whether a new initiative is creating a durable moat?