Your question is Assess Customer Acquisition Strategy Change. Take a moment with it on the right.
Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).
How would you assess the impact of a change in customer acquisition strategy?
Explain how you would establish a baseline, isolate the change's effect, evaluate financial and customer-quality outcomes, and recommend whether to scale, modify, or reverse the strategy. Address data requirements, attribution challenges, time horizons, and potential unintended consequences.