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Align Roadmap to Company Goals

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Your question is Align Roadmap to Company Goals. Take a moment with it on the right.

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Scenario

You are the Engineering Manager for a product team at a B2B fleet operations platform. Your team owns a roadmap that spans customer-facing features, reliability work, and one major platform refactor. Mid-quarter, leadership updates the company goals after a revenue miss, and sales wants more customer-requested features while product wants to protect a strategic platform bet. Several engineers are already deep into work, and two cross-functional teams depend on your delivery dates.

Question

How do you ensure your team’s roadmap stays aligned with company goals?