1. What is a User Experience Researcher at Universal Orlando Resort?
The User Experience Researcher at Universal Orlando Resort plays a pivotal role in bridging the gap between guest expectations and the digital ecosystems that support their theme park experience. You are responsible for ensuring that every touchpoint—from mobile app interactions and ticketing flows to in-park digital services—is intuitive, accessible, and aligned with the high-quality standards of the Universal brand.
Your work directly impacts millions of guests, requiring a blend of rigorous methodology and creative problem-solving. By championing the user's voice, you influence product roadmaps and strategic design decisions, ensuring that the technology powering the resort enhances, rather than distracts from, the guest experience. This is a high-visibility position that demands the ability to navigate complex organizational structures while maintaining a steadfast commitment to inclusivity and usability.

