What is a Marketing Analytics Specialist at Stantec?
A Marketing Analytics Specialist at Stantec plays a critical role in driving data-informed decisions across the company’s global marketing and business development teams. Stantec is a top-tier professional services firm specializing in design, engineering, and environmental consulting. In this B2B environment, marketing is not just about brand awareness; it is highly focused on supporting complex proposals, tracking client relationships, and optimizing regional and global campaigns to win massive infrastructure and design projects.
In this role, you will be responsible for transforming raw data from digital campaigns, customer relationship management (CRM) platforms, and proposal tracking systems into actionable strategic insights. Your work will directly impact how Stantec positions its services, allocates its marketing budget, and engages with key stakeholders across public and private sectors. By building robust dashboards, analyzing multi-channel marketing attribution, and forecasting market trends, you help bridge the gap between creative marketing strategies and measurable business outcomes.
This position is highly collaborative and intellectually stimulating, offering the chance to work within a massive, matrixed corporate structure. You will partner with regional marketing directors, business line leaders, and corporate communications teams to tell the story behind the data. For an analytical professional, this is an opportunity to exercise strategic influence on a global scale, ensuring that Stantec remains competitive in a rapidly evolving, multi-billion-dollar industry.



