As an Account Executive at Samba TV, your primary objective is to drive revenue growth by identifying, pitching, and closing advertising and measurement deals. Your day-to-day work is fast-paced, highly collaborative, and deeply strategic.

• Pipeline Generation and Management – You will build and maintain a robust pipeline of brand-direct and ad agency accounts. This involves proactive prospecting, leveraging existing industry relationships, and converting inbound leads into active opportunities.
• Consultative Client Pitching – You will lead deep-dive discovery sessions with clients to understand their marketing pain points. Using these insights, you will design custom, data-driven media and measurement strategies that leverage Samba TV's unique ACR dataset.
• Cross-Functional Collaboration – Closing complex deals requires teamwork. You will collaborate daily with Sales Engineers to validate technical solutions, Client Services to ensure seamless campaign execution, and Product teams to share valuable market feedback.
• Revenue Retention and Expansion – Your relationship with the client does not end when the contract is signed. You will work closely with post-sales teams to deliver impactful campaign wrap-up reports, demonstrate clear ROI, and identify upsell opportunities for future campaigns.
• Industry Thought Leadership – You will represent Samba TV at industry events, agency panels, and client entertainment outings, positioning yourself and the company as trusted experts in the TV measurement and CTV space.

Samba TV seeks high-performing sales professionals who possess a unique blend of media sales experience, technical curiosity, and relationship-building prowess.

• Must-have skills and experience

  • Proven Media Sales Track Record – Multiple years of experience in digital media, Connected TV (CTV), or SaaS-based AdTech sales, consistently meeting or exceeding revenue quotas.
  • Established Agency Relationships – An active, strong network of contacts at major holding companies, independent agencies, or brand-direct advertisers.
  • Data Literacy – The ability to comfortably discuss complex data concepts, ACR technology, attribution modeling, and programmatic buying mechanics.
  • Exceptional Presentation Skills – Demonstrated experience building persuasive pitch decks and presenting complex strategic proposals to senior executives.

• Nice-to-have skills

  • TV Measurement Experience – Direct experience selling measurement, research, or attribution solutions (e.g., selling against legacy measurement providers).
  • Programmatic Expertise – A deep understanding of DSPs, SSPs, and data management platforms (DMPs).
  • Adaptability – Experience working in fast-growing, agile environments where product offerings and market dynamics evolve quickly.

Q: How difficult is the Account Executive interview process at Samba TV? A: Candidates generally rate the difficulty as average to challenging. The initial conversations and standard sales questions are straightforward, but the case study presentation and the final round with the CEO/founders require deep industry knowledge, strategic rigor, and polished presentation skills.

Q: What is the typical timeline from the initial application to an offer? A: The process typically takes four to six weeks. Samba TV is known for running a thorough but streamlined process. However, some candidates have reported administrative delays or scheduling challenges, so maintaining proactive, professional communication with your recruiter is highly recommended.

Q: How should I prepare for the final interview round with the CEO or Co-founders? A: Do not expect a standard behavioral interview. This conversation is highly strategic and conversational. Focus on the big picture: share your vision for the future of TV advertising, demonstrate your passion for Samba TV's technology, and show how your career goals align with the company's long-term growth.

Q: What is the hybrid or remote work policy for Account Executives? A: Depending on your location and the specific team, Samba TV offers a mix of hybrid and remote options. Roles tied to major media hubs like New York, Los Angeles, or San Francisco often involve hybrid office attendance and regular face-to-face client entertainment, while other regional roles may support fully remote setups.

To give yourself the competitive edge, keep these insider tips in mind as you prepare for your conversations with the Samba TV team.

• Master the ACR Narrative: You must be able to explain Automatic Content Recognition technology clearly, concisely, and in a way that highlights its business value over traditional panel-based measurement. Practice this pitch until it feels natural.
• Leverage Your Recruiter: The recruiters at Samba TV are your strongest allies. They want you to succeed. Ask them for specific feedback on what the hiring manager is looking for, and request prep calls before major presentation rounds if they are offered.
• Be Ready to Defend Your Strategy: During the case study presentation, do not get defensive when challenged. Welcome the feedback, explain the data points that led to your decision, and show that you can think on your feet when a client throws an unexpected curveball.
• Show Genuine Curiosity: Ask thoughtful, deep questions about their product roadmap, their data partnerships with TV manufacturers, and how they plan to navigate upcoming industry privacy shifts. This shows you are thinking like a long-term business partner, not just a transactional salesperson.

The Account Executive position at Samba TV is an exceptional opportunity for ambitious sales professionals who want to sit at the absolute forefront of the media and technology revolution. By joining the team, you will be selling some of the most advanced TV measurement and audience data solutions in the industry, helping major brands navigate the complex transition from linear to digital viewing.

To succeed in this competitive interview process, focus your preparation on mastering the Samba TV product narrative, sharpening your understanding of the AdTech ecosystem, and building a flawless, data-backed case study presentation. Approach every conversation with the same strategic mindset, executive presence, and collaborative spirit that you would bring to your very first day on the job.

The compensation data above reflects the base salary ranges for sales-related roles at Samba TV. When preparing your salary expectations, remember that Account Executive compensation packages typically include a significant uncapped commission component on top of this base salary, rewarding high performance and revenue generation.

With focused preparation, a deep understanding of the domain, and a strong alignment with the "Samba Family" culture, you are well-positioned to ace your interviews. For more real-world interview insights, interview preparation resources, and company reviews, be sure to explore the additional tools available on Dataford. Good luck!