What is a Marketing Analytics Specialist at Mochi Health?
At Mochi Health, a healthcare technology platform dedicated to providing accessible, high-quality obesity medicine and telehealth care, the Marketing Analytics Specialist (often designated internally as a Marketing Associate) plays a vital role in patient acquisition and retention. This position sits at the intersection of data science, digital marketing, and healthcare consumer behavior. You will be responsible for translating complex marketing datasets into actionable strategies that directly drive patient sign-ups and long-term engagement.
The impact of this role is immediate and highly visible. By analyzing customer acquisition costs, lifetime value, and channel performance across social media, email marketing, and search engines, you will help optimize marketing spend in a highly competitive telehealth market. You will work closely with growth marketers, product teams, and executive leadership to identify which campaigns resonate most with prospective patients seeking personalized weight-loss plans.
This is a fast-paced, high-ownership role within a rapidly scaling startup. You will not just generate reports; you will actively shape the growth narrative of Mochi Health. The ideal candidate thrives in an environment where data is used to solve ambiguous problems and where operational agility is prized above rigid corporate structures.


