What is a Marketing Analytics Specialist at Mirakl?
At Mirakl, a Marketing Analytics Specialist plays a critical role in driving the growth of the world’s leading enterprise marketplace SaaS platform. You will be responsible for transforming raw marketing data into actionable strategic insights that directly influence global acquisition, retention, and brand positioning. This role sits at the intersection of marketing, data engineering, and business strategy, ensuring that every marketing dollar spent is optimized to support Mirakl's rapid expansion in the competitive e-commerce landscape.
You will have a direct impact on how Mirakl understands its customer journey. By analyzing performance across various digital channels, optimizing attribution models, and building comprehensive dashboards, you will help marketing teams move from intuitive decision-making to a purely data-driven approach. Your insights will guide campaigns that target major global retailers and B2B enterprises, making your work highly visible to senior leadership.
This position is ideal for analytical minds who enjoy solving complex, open-ended problems and translating technical metrics into business stories. Because Mirakl operates at a massive global scale, you will face challenging data environments that require a deep understanding of marketing technology, pipeline tracking, and cross-functional collaboration.


