What is an Account Executive at La-Z-Boy?
An Account Executive (often designated internally as a Sales Associate or Professional Sales Representative) at La-Z-Boy is the primary driver of customer experience and showroom growth. This role is far more than a traditional retail sales position; it is a consultative, relationship-driven role where you act as a trusted design partner to clients. You help customers transform their living spaces by understanding their lifestyle needs, design preferences, and budget, guiding them through La-Z-Boy’s extensive customizable product lines and design services.
Your impact in this role directly influences the brand's retail success and customer loyalty. By leveraging La-Z-Boy’s proprietary comfort technology and design catalog, you turn casual browsers into lifelong clients. You are responsible for managing the entire customer journey—from the initial greeting on the showroom floor to post-purchase follow-ups and coordinating white-glove delivery.
What makes this position both challenging and rewarding is its multi-faceted nature. Beyond consultative selling, you will collaborate closely with in-store Designers and store management to create visually compelling vignettes on the showroom floor. You will also take ownership of daily operational standards, ensuring the store environment remains pristine, welcoming, and aligned with La-Z-Boy’s premium brand standards.


