What is a Marketing Analytics Specialist at Cnh Industrial?
As a Marketing Analytics Specialist at Cnh Industrial, you sit at the critical intersection of data science and commercial strategy. You are responsible for transforming complex datasets into actionable insights that drive global marketing performance for world-class agricultural and construction equipment brands. Your work directly influences how the company identifies market opportunities, optimizes channel spend, and enhances the customer journey across diverse global regions.
This role is inherently strategic. You will not simply report on numbers; you will act as a bridge between technical data operations and executive decision-making. Whether you are analyzing the impact of a digital campaign in Europe or evaluating lead generation efficiency in emerging markets, your output informs the long-term trajectory of Cnh Industrial. It is a position of significant influence, requiring both the technical rigor to handle large-scale data and the communication skills to articulate a compelling narrative to leadership.


