What is a Marketing Analytics Specialist at Calculated Hire?
The Marketing Analytics Specialist role at Calculated Hire is a high-impact position designed to bridge the gap between complex campaign data and actionable business strategy. In this role, you will act as a subject matter expert, ensuring that marketing initiatives—ranging from email and SMS to direct mail—are executed with technical precision and data-driven intent. You are not just reporting on numbers; you are the architect behind campaign orchestration, managing the lifecycle of data from the Enterprise Data Warehouse to the final deployment.
This position is critical to the Calculated Hire ecosystem, particularly within the retail and loyalty program sectors. You will be tasked with identifying opportunities for personalization, troubleshooting audience lists, and reconciling campaign data volumes to ensure synchronization across platforms. Because this role involves cross-functional collaboration with IT and Data Engineering, your ability to translate technical requirements into strategic output is what will ultimately drive the business forward.



