Data Synthesis & Stakeholder Reporting

This area assesses your ability to turn complex datasets into clear, visual narratives that non-technical business leaders can easily digest and act upon.

Be ready to go over:

• Dashboard Design – Best practices for building intuitive, self-service dashboards in Tableau or PowerBI.
• Executive Communication – Translating technical data points (e.g., click-through rates, database queries) into business outcomes (e.g., pipeline growth, market share).
• Data Governance & Quality – Identifying data gaps, establishing data-cleaning protocols, and ensuring consistency across global reports.

Example questions or scenarios:

• "Describe a time when you had to present a campaign performance report to an executive team that contained negative results. How did you structure the conversation?"
• "How do you ensure that the marketing dashboards you build actually get adopted and used by the campaign teams?"

As a Marketing Analytics Specialist at AMD, your daily activities will center on driving data-driven decision-making across global marketing campaigns and partner initiatives. You will act as the analytical backbone for campaign managers, product marketers, and partner managers, providing them with the insights needed to optimize their GTM programs.

You will be responsible for defining, tracking, and reporting on key performance metrics across multiple marketing channels. This includes monitoring the reach and engagement of outbound campaigns, analyzing lead flow through the marketing funnel, and evaluating the ROI of joint GTM programs with AMD's hardware and software partners. You will collaborate closely with regional and global marketing teams to ensure that program reporting is aligned with broader corporate business priorities.

Additionally, you will design and maintain automated reporting dashboards that provide stakeholders with real-time visibility into campaign health. You will partner with IT and broader marketing operations teams to ensure data integrity, streamline reporting processes, and integrate new marketing technologies. Your insights will not only highlight historical performance but will also help shape future campaign-level messaging, content architectures, and budget allocations based on predictive performance trends.

To be competitive for the Marketing Analytics Specialist position at AMD, you should possess a strong blend of technical analytical skills, marketing experience, and cross-functional communication capabilities.

• Must-have skills:

  • 4–6 years of experience in partner marketing analytics, B2B marketing analytics, or GTM operations.
  • Strong proficiency in data visualization platforms such as Tableau, PowerBI, or similar tools.
  • Deep understanding of enterprise marketing funnels, lead scoring, and B2B attribution methodologies.
  • Proven track record of tracking performance metrics for multi-channel GTM campaigns, including digital, ABM, and events.
  • Excellent communication and presentation skills, with the ability to translate complex data into business-relevant narratives.

• Nice-to-have skills:

  • Background in technology, cloud, or software ecosystems, particularly with enterprise or AI software partners.
  • Familiarity with multi-party GTM approaches, co-marketing motions, and MDF tracking.
  • Experience working within a large, matrixed global organization.
  • Bachelor’s degree in Marketing, Business, Analytics, or a related field.

Q: What is the overall difficulty of the interview process for this role? A: Candidates generally describe the interview process as medium in difficulty. It focuses heavily on practical situational scenarios, your analytical framework, and how you communicate data insights to stakeholders, rather than highly abstract technical tests.

Q: How fast does the interview process move? A: Many candidates report that AMD moves very quickly once the process begins, often completing the recruiter screen and hiring manager rounds within a couple of weeks. However, keep in mind that coordination timelines can vary depending on the team's immediate hiring volume.

Q: What is the work location and hybrid policy for this position? A: This role is primarily based out of AMD's offices in Austin, TX, or Santa Clara, CA. AMD typically operates under a hybrid work model, allowing for a balance of in-office collaboration and remote flexibility, depending on team requirements.

Q: How technical do I need to be for this marketing role? A: While you do not need to be a software engineer, you must be highly comfortable working with marketing data, databases, and visualization tools. A solid understanding of enterprise technology, AI workloads, and cloud infrastructure will significantly help you contextually analyze campaign performance.

• Understand AMD’s Product Portfolio: Familiarize yourself with AMD's key product offerings, particularly the AMD Instinct™ GPU portfolio, and how they position themselves against competitors in the AI and data center space.
• Master the STAR Method: When answering behavioral questions, structure your responses using the Situation, Task, Action, and Result framework. Ensure you place a strong emphasis on the "Result," using quantitative metrics wherever possible.
• Highlight Partner Ecosystem Experience: Since AMD relies heavily on its alliances, emphasize any experience you have measuring joint marketing programs with ISVs, OEMs, or cloud providers.
• Demonstrate Agility: Show that you are comfortable working in a fast-paced environment where priorities can shift quickly, and that you can adapt your analytical frameworks accordingly.

The Marketing Analytics Specialist position at AMD offers an exciting opportunity to drive data-driven impact at one of the world's leading high-performance computing and AI technology companies. By helping the business measure and optimize its global campaigns, partner alliances, and product launches, you will play a pivotal role in shaping how AMD engages with enterprise customers and accelerates its market share.

As you prepare for your interviews, focus on demonstrating a strong balance of analytical capability, strategic business thinking, and collaborative communication. Be ready to articulate how you structure marketing performance analyses, build intuitive dashboards, and influence GTM stakeholders with clear, data-backed recommendations. Aligning your preparation with these key areas will help you stand out as a highly qualified candidate ready to contribute to AMD's culture of execution excellence.

To deepen your preparation and access additional real-world interview insights, salary expectations, and candidate experiences, explore the comprehensive resources available on Dataford.

The compensation data above represents typical salary ranges for marketing and analytical roles at AMD in key tech hubs like Austin, TX, and Santa Clara, CA. When evaluating an offer, keep in mind that total compensation packages at AMD may also include performance bonuses, stock options (RSUs), and comprehensive healthcare and wellness benefits.