What is a Marketing Analytics Specialist at Alcon?
At Alcon, the global leader in eye care, the Marketing Analytics Specialist plays a pivotal role in bridging the gap between clinical innovation and commercial execution. This position is responsible for transforming complex market data into actionable insights that drive growth across both the Surgical and Vision Care franchises. Whether you are analyzing the performance of premium intraocular lenses (IOLs) or tracking digital marketing campaigns for contact lens brands like Dailies Total1, your work directly influences strategic commercial decisions.
You will collaborate closely with brand managers, sales operations, and digital marketing teams to evaluate campaign effectiveness, monitor competitor activities, and forecast market trends. Because Alcon operates in a highly regulated medical device environment, your analytics must be exceptionally precise. You will not just report on what happened; you will project what should happen next, optimizing promotional spend and helping the company maintain its dominant market share.
This role is highly collaborative and carries significant strategic weight. Successful specialists are those who can navigate vast data landscapes, extract the most critical metrics, and present them in a clear, compelling narrative to senior commercial leadership. It is an ideal position for analytical minds who want their insights to directly improve global eye health and patient outcomes.




