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Turn Feedback Into New Features

MediumProduct Sense00:00
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Your question is Turn Feedback Into New Features. Take a moment with it on the right.

Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).

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Problem

Scenario

You're working on a product that receives a steady stream of customer feedback through interviews, support tickets, and account conversations. Some requests are repeated often, but they vary by user type and are not always aligned with the current roadmap. You need a clear way to decide what to build and how to shape it.

Question

How would you approach designing a new feature for a product based on user feedback?