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Prioritize Competing User Requests

MediumProduct Sense00:00
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The question is on your right: Prioritize Competing User Requests. Take a moment with it first.

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Problem

Scenario

You are the PM for a B2B work management product, and your team is hearing several strong requests from different customer segments at the same time. Each request sounds important, but you can only take one problem forward first.

Question

How do you decide which user problem to solve first when there are multiple competing requests?