You work on a ride-sharing marketplace and your team is considering a new incentive program intended to improve marketplace health. Early signals suggest it may increase activity, but there is concern it could also distort driver behavior or create imbalance across the marketplace.
How would you measure whether the incentive program actually improved marketplace health? Walk through how you would define success, choose the experiment setup, and decide whether the change should ship.
You work on a ride-sharing marketplace and your team is considering a new incentive program intended to improve marketplace health. Early signals suggest it may increase activity, but there is concern it could also distort driver behavior or create imbalance across the marketplace.
How would you measure whether the incentive program actually improved marketplace health? Walk through how you would define success, choose the experiment setup, and decide whether the change should ship.