Your question is Improving Measurement Without Being Asked. Take a moment with it on the right.
Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).
Tell me about a time you took the initiative to improve an existing data process or measurement framework without being asked. What problem did you notice, how did you get others to adopt the change, and what impact did it have?