Dataford
Interview QuestionsInterview GuidesExperiencesMock InterviewsPricing
Get started

Diagnosing E-Commerce Conversion Drops

HardMetrics00:00
I
Practice interviewer
Your interviewer
In session
I
Interviewer

Welcome to your interview.

The question is on your right: Diagnosing E-Commerce Conversion Drops. Take a moment with it first.

Talk your thinking through with me if you like - when you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes). Discussion and graded submissions share your five interviewer interactions, so spend them well.

You need to log in / sign up to chat or submit.

Problem

If a marketing manager asks you to analyze a sudden drop in e-commerce conversions at Grainger, what steps would you take to diagnose the issue?