Diagnosing CTR Drop | Dataford Interview Questions
Diagnosing CTR Drop
MediumDiagnosis
Problem
If a client's dashboard for Omnicom Health shows a sudden drop in click-through rate (CTR) but an increase in impressions, what would you investigate first?
Problem
If a client's dashboard for Omnicom Health shows a sudden drop in click-through rate (CTR) but an increase in impressions, what would you investigate first?
Your answer
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