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Measuring Growth Initiative Success

BCG Digital VenturesMediumMetrics00:00
BCG Digital Ventures
Your interviewer · Consultant
In session
Interviewer

Welcome to your interview for the Consultant role at BCG Digital Ventures.

The question is on your right: Measuring Growth Initiative Success. Take a moment with it first.

Talk your thinking through with me if you like - when you're confident, submit your answer and I'll grade it like a real screen. You have three graded attempts to score 7/10 or better.

Only Submit answer is graded - discussion is free practice.

Problem

How would you determine whether a growth initiative is working?