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Experiment for Personalization Impact

LendingClubHardA/B Testing & Experimentation00:00
LendingClub
Your interviewer · Product Manager
In session
Interviewer

Welcome to your interview for the Product Manager role at LendingClub.

The question is on your right: Experiment for Personalization Impact. Take a moment with it first.

Talk your thinking through with me if you like - when you're confident, submit your answer and I'll grade it like a real screen. You have three graded attempts to score 7/10 or better.

Only Submit answer is graded - discussion is free practice.

Problem

How would you design an experiment to measure whether a new personalization feature improves customer engagement?