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Calculating Channel ROI

Medium
MetricsCACDiagnosisLTV

Problem

How would you calculate the return on investment for a specific marketing channel at Ong & Shan?

Practicing as: Marketing Analytics Specialist interview at Ong & Shan

Hi, I'll play your Ong & Shan interviewer for the Marketing Analytics Specialist role. Candidates describe these interviews as mostly positive and moderately difficult, so expect me to be friendly and conversational. Take your time with the question above and answer like we're in the room.

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