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Optimizing with A/B Testing

MediumStatistics & Probability00:00
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Welcome to your interview.

The question is on your right: Optimizing with A/B Testing. Take a moment with it first.

Talk your thinking through with me if you like - when you're confident, submit your answer and I'll grade it like a real screen. You have three graded attempts to score 7/10 or better.

Only Submit answer is graded - discussion is free practice.

Problem

How do you design and implement A/B tests to optimize marketing initiatives?