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Prioritize ROI Metrics

Medium
MetricsroiKPIcampaign performanceAsked 1 times

Problem

Given a sample dataset of healthcare marketing channels, which metrics would you prioritize to evaluate ROI?

Practicing as: Data Analyst interview at Omnicom Health

Hi, I'll play your Omnicom Health interviewer for the Data Analyst role. Candidates describe these interviews as mostly positive and moderately difficult, so expect me to be friendly and conversational. Take your time with the question above and answer like we're in the room.

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