CTR and Conversion Prediction Pipeline | Dataford Interview Questions
Asked 1mo ago|
Pinterest
CTR and Conversion Prediction Pipeline
HardFeature StoreFeature DriftModel Serving
Problem
Design a machine learning pipeline to predict click-through rates and conversion rates for programmatic ads on Pinterest. How do you handle highly imbalanced datasets and real-time feature updates?
Problem
Design a machine learning pipeline to predict click-through rates and conversion rates for programmatic ads on Pinterest. How do you handle highly imbalanced datasets and real-time feature updates?
Your answer
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