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SQL Conversion Rate Pre/Post Launch

MediumSQL · PostgreSQL00:00
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Your question is SQL Conversion Rate Pre/Post Launch. Start with the requirements and the two tables on the right.

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Problem

Write a SQL query to compare conversion rates before and after a product launch using CTEs and aggregations at Kovai.

Use the provided product launch and user event data. Treat a user as converted within a period when the user has both a visit and a purchase for the same product during that period.

Output

  1. One row per launched product, including products with no events.
  2. Columns: product_id, pre_conversion_rate, and post_conversion_rate.
  3. Compare dates before the launch date with dates on or after the launch date. Return rates from 0 to 1, ordered by product_id ascending.

Schema

product_launches
ColumnTypeDescription
product_idPKINTUnique identifier for the launched product
launch_dateDATEProduct launch date
user_events
ColumnTypeDescription
event_idPKINTUnique identifier for the user event
product_idINTProduct associated with the event
user_idINTUser who generated the event
event_dateDATEDate on which the event occurred
event_typeVARCHAR(20)Event action, such as visit or purchase
Tablesproduct_launchesuser_events
Your solutionPostgreSQL
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