Welcome to your interview.
The question is on your right: Choose Success Metrics for Rider Growth. Take a moment with it first.
Talk your thinking through with me if you like - when you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes). Discussion and graded submissions share your five interviewer interactions, so spend them well.
You are a product analyst on a consumer mobility app. The team is shipping a new rider growth feature meant to improve first-time and repeat ride adoption, and leadership wants one primary success metric plus the guardrails that should keep the launch honest.
What would you use as the primary success metric for a new rider growth feature, and what guardrails would you monitor?