
You are evaluating a product change on a feed or notification surface, but rollout was not randomized and adoption was correlated with user behavior. You still need to estimate whether the change caused a shift in outcomes rather than just reflecting selection or timing effects.
How would you think about causal inference in a product setting when you can’t run a clean experiment?
Choosing a causal identification strategy in observational product dataUsing regression and time-based comparisons to reduce biasExplaining assumptions behind difference-in-differencesSeparating statistical evidence from causal credibility