Your question is Assess Campaign Segment Targeting. Take a moment with it on the right.
Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).
You are working on a B2B SaaS product with in-app campaigns and lifecycle messaging. A campaign has launched, but the team is unsure whether it is reaching the right users or just generating broad engagement.
How would you evaluate whether a campaign is reaching the right user segment?