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Diagnosing Credit Card Churn

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Your question is Diagnosing Credit Card Churn. Take a moment with it on the right.

Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).

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Problem

A mid-sized retail bank is experiencing a high rate of credit card churn. What data points would you analyze to identify the root cause, and what solutions would you propose?