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Assess New Client Opportunity Fit

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Your question is Assess New Client Opportunity Fit. Take a moment with it on the right.

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Problem

Scenario

You're leading an engineering business unit that regularly sees new client opportunities across embedded systems, digital, and industrial IT. Some deals look attractive on revenue, but differ a lot in delivery risk, strategic fit, sales effort, and long term account potential. Leadership wants a consistent way to decide which opportunities to pursue aggressively, which to qualify further, and which to walk away from.

Question

How do you evaluate whether a new client opportunity is worth pursuing for the business unit?

What matters

  • Strategic fit with Alten sector and capability priorities
  • Expected revenue and margin quality
  • Competitive position and win probability
  • Staffing feasibility and delivery risk
  • Longer-term account expansion potential

Representative pipeline

  • New automotive client, 8 embedded software engineers for 12 months
  • Existing industrial client, €600K fixed-price digitalization project
  • Rail account, 3-person safety engineering team with framework potential