1. What is a Machine Learning Engineer?
At Whatnot, a Machine Learning Engineer (MLE) is not just a researcher; you are a builder responsible for the intelligence engine behind the largest livestream shopping platform in North America and Europe. This role sits at the intersection of community, entertainment, and commerce. You will be tasked with creating data-driven experiences that help users discover products they love—from rare trading cards to fashion—while ensuring sellers can effectively reach their audience.
The impact of this position is direct and measurable. Whether you are joining the Buyer Growth team to optimize onboarding and user targeting, or the Content and Navigation team to improve search and recommendations, your work directly influences Gross Merchandise Value (GMV) and user retention. You will tackle complex challenges such as real-time ranking for live auctions, uplift modeling for user acquisition, and deploying Large Language Models (LLMs) to understand intent.
You should expect a fast-paced, high-ownership environment. Whatnot engineers are expected to own the full model lifecycle—from data collection and feature engineering to training, offline evaluation, and production deployment. You are not just optimizing algorithms; you are building the infrastructure and product features that define the future of online marketplaces.
2. Getting Ready for Your Interviews
Preparation for the Whatnot interview process requires a shift in mindset. We value practical engineering skills and product intuition as much as theoretical ML knowledge. You should approach your preparation with the goal of demonstrating how you can ship value quickly while maintaining high technical standards.
Your interviewers will evaluate you based on the following key criteria:
Practical ML Depth – You must demonstrate the ability to apply machine learning to real-world, consumer-scale problems. Interviewers will assess your understanding of the full stack, including data pipelines, model selection, and the trade-offs between complexity and latency in a production environment.
Engineering Excellence – At Whatnot, MLEs are software engineers first. You will be evaluated on your ability to write clean, production-ready code (primarily in Python) and your familiarity with modern infrastructure (AWS, Docker, Kubernetes). You must show you can build systems that scale.
Product Instincts – We look for engineers who think about the user. You will be tested on your ability to translate vague business problems (e.g., "increase seller liquidity") into concrete technical solutions. You should prioritize user experience and business metrics over purely academic model improvements.
Cultural Alignment – We value a "low ego, high impact" mindset. You should be ready to discuss how you collaborate with cross-functional teams, how you handle ambiguity, and how you embody a bias for action in a remote-first environment.
3. Interview Process Overview
The interview process for a Machine Learning Engineer at Whatnot is designed to be rigorous yet efficient, typically taking about 3 weeks from initial contact to offer. The process generally begins with a Recruiter Screen to align on your background and interests, followed by a Technical Screen. This screen often involves a mix of coding and fundamental ML questions to ensure you meet the technical baseline.
Upon passing the screen, you will move to the Virtual Onsite loop. This stage is comprehensive and involves multiple rounds conducted by future teammates and cross-functional partners. You should expect distinct sessions focused on Machine Learning Fundamentals, Software Engineering, Product Sense, and Company Principles. Whatnot places a unique emphasis on "Product Sense" for engineers, asking you to design systems that solve specific user pain points within the marketplace ecosystem.
The philosophy behind our process is to find "builders"—people who can take an idea from concept to production. You will not face endless whiteboard puzzles; instead, you will face realistic scenarios that mirror the actual work you would do here. We want to see how you reason through trade-offs, how you handle data at scale, and how you make decisions that drive business growth.
The visual timeline above outlines the standard flow. Note that the "Virtual Onsite" is an endurance test of your technical and behavioral skills. Ensure you rest well beforehand, as you will be switching contexts rapidly between coding, system design, and behavioral questions.
4. Deep Dive into Evaluation Areas
To succeed, you must demonstrate competence across several distinct areas. Based on recent interview data, the following sections outline what you must prepare for.
Machine Learning Design & Fundamentals
This is the core of the interview. You will be asked to design ML systems that power features like search, recommendations, or fraud detection.
Be ready to go over:
- Recommendation Systems – Deeply understand candidate generation (retrieval) vs. ranking. Be able to discuss collaborative filtering, matrix factorization, and two-tower architectures.
- Feature Engineering – transforming raw logs into useful signals. Expect to discuss how you handle categorical variables, temporal features, and user history.
- Evaluation Metrics – Distinguish between offline metrics (AUC, RMSE, Precision@K) and online business metrics (CTR, Conversion Rate, GMV). Explain how they correlate.
- Advanced concepts – Familiarity with Uplift Modeling (for growth), LLMs (for content understanding), and Multi-Armed Bandits (for exploration) can set you apart.
Example questions or scenarios:
- "Design a recommendation system for a livestream shopping feed."
- "How would you build a model to target users for a re-engagement campaign?"
- "How do you handle the cold-start problem for new sellers on the platform?"
Software Engineering & Coding
You cannot rely solely on modeling skills; you must be a competent coder. These rounds verify that you can implement your ideas.
Be ready to go over:
- Data Structures & Algorithms – Standard coding questions involving arrays, strings, hashmaps, and trees. Proficiency in Python is essential.
- SQL & Data Manipulation – You may be asked to write queries to extract training data or analyze performance.
- Productionization – Knowledge of how to serve models via APIs, containerization, and handling latency constraints.
Example questions or scenarios:
- "Write a function to process a stream of user clicks and update a counter."
- "Given a dataset of transactions, write a SQL query to find the top 10 sellers by region."
- "Implement a basic K-Means clustering algorithm from scratch."
Product Sense & Analytics
This round distinguishes Whatnot from many other tech companies. We test if you understand the business of the marketplace.
Be ready to go over:
- Problem Scoping – Translating a prompt like "improve discovery" into a tractable ML problem.
- A/B Testing – Designing experiments, calculating sample sizes, and interpreting results.
- Marketplace Dynamics – Understanding supply and demand, and how your models affect the ecosystem (e.g., feedback loops).
Example questions or scenarios:
- "We want to increase the number of first-time buyers. What features would you build and how would you measure success?"
- "If a new ranking model increases CTR but decreases average order value, would you launch it?"
The word cloud above highlights the frequency of topics in our interview loops. Notice the prominence of Recommendation, System Design, Ranking, and Python. This indicates that while general ML knowledge is good, specific expertise in ranking systems and the ability to implement them in code is paramount.
5. Key Responsibilities
As an MLE at Whatnot, your day-to-day work is highly autonomous and end-to-end. You are responsible for identifying high-impact opportunities where machine learning can unlock growth. This involves collaborating closely with Product Managers to define the roadmap, but you are expected to lead the technical execution.
You will spend significant time on data collection and feature engineering, building pipelines that feed into your models. Once a model is trained, you own the deployment and online experimentation. You will monitor model performance in production using tools like Datadog or Grafana, ensuring that your inference infrastructure remains low-latency and cost-effective.
Beyond individual contribution, you will help scale the AI/ML platform. This could mean building distributed training pipelines using GPUs, optimizing inference for Large Language Models, or establishing best practices for the broader engineering organization. You are building the tools that allow the marketplace to function efficiently at scale.
6. Role Requirements & Qualifications
We are looking for engineers who have "been there and done that" regarding consumer-scale applications.
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Must-have skills:
- 4+ years of industry experience building and deploying ML models in production.
- Strong proficiency in Python and SQL.
- Experience with ML frameworks (PyTorch, TensorFlow, Scikit-learn).
- Deep understanding of Applied ML fields such as Search, Recommendations, NLP, or Uplift Modeling.
- Experience with cloud platforms (AWS Sagemaker, Lambda, Kinesis, EC2).
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Nice-to-have skills:
- Experience with Large Language Models (LLMs) and generative AI applications.
- Background in Marketplace or E-commerce companies.
- Knowledge of real-time data processing (Apache Kafka, Flink).
- Experience building ML infrastructure (feature stores, inference servers).
7. Common Interview Questions
The following questions are representative of what you might face. They are drawn from recent candidate experiences and reflect our focus on practical application over theory.
Technical & System Design
- "How would you design a real-time ranking system for live auctions where inventory changes every second?"
- "Describe the architecture of a search engine for a platform with user-generated content."
- "How do you approach feature selection when you have thousands of potential signals?"
- "Explain the trade-offs between a two-tower model and a cross-encoder for retrieval."
Behavioral & Culture
- "Tell me about a time you deployed a model that failed. How did you debug it?"
- "Describe a situation where you had a conflict with a Product Manager regarding a feature launch."
- "How do you prioritize your work when there are multiple high-impact projects available?"
- "Give an example of how you moved quickly to ship a solution rather than waiting for perfection."
Coding & Implementation
- "Implement a function to calculate the moving average of a data stream."
- "Given a list of user interactions, identify sessions that resulted in a purchase."
- "Write an algorithm to sample data from a large dataset efficiently."
In the context of a modern software development environment, understanding the differences between SQL and NoSQL databas...
These questions are based on real interview experiences from candidates who interviewed at this company. You can practice answering them interactively on Dataford to better prepare for your interview.
8. Frequently Asked Questions
Q: How much remote work is allowed? Whatnot is a remote-first company, but we have a "co-located" strategy. You generally need to live within commuting distance of one of our hubs (San Francisco, New York, Seattle, Los Angeles) to facilitate in-person collaboration when needed.
Q: Is the coding round LeetCode-style? Yes, but typically in the "Medium" difficulty range. We care more about clean, readable code and your ability to verify your solution than your ability to memorize obscure algorithms.
Q: How important is domain knowledge in E-commerce? While helpful, it is not strictly required. However, you must demonstrate strong Product Sense—the ability to learn the mechanics of the marketplace quickly and apply ML to solve business problems.
Q: What is the "Company Principles" round? This is a behavioral interview focused on our core values. We look for examples of high ownership, bias for action, and low ego. Be prepared to discuss your past experiences using the STAR method (Situation, Task, Action, Result).
9. Other General Tips
Dogfood the Product: Before your interview, download the Whatnot app. Create an account, watch a livestream, and buy something if you can. Understanding the user flow—how frantic a live auction feels, how discovery works—is critical for the "Product Sense" rounds.
Focus on "Why": In system design interviews, don't just list technologies (e.g., "I'll use Kafka"). Explain why that technology fits the constraints of the problem (e.g., "I'll use Kafka because we need to handle high-throughput event logs for real-time feature updates").
Show Your Speed: We pride ourselves on shipping "lightning-fast." When discussing past projects, highlight how you iterated quickly. Did you start with a simple heuristic before building a complex deep learning model? That is the mindset we want.
Prepare for Cross-Functional Questions: You will likely interview with a Product Manager or an Engineer from a different team. Avoid using overly dense jargon with them; explain the business value of your technical choices clearly.
10. Summary & Next Steps
The Machine Learning Engineer role at Whatnot offers a rare opportunity to build high-impact systems that directly drive the success of a fast-growing marketplace. You will tackle unique challenges in real-time personalization, search, and generative AI, all while working in a culture that values autonomy and speed.
To succeed, focus your preparation on recommendation system design, production-grade Python coding, and marketplace product sense. Review the fundamentals of ranking and retrieval, practice SQL, and be ready to articulate how your work impacts the bottom line.
The compensation data above reflects the high value we place on this role. The range is inclusive of base salary and varies by location and level. In addition to base pay, offers include equity and comprehensive benefits.
If you are a builder who loves to ship and wants to shape the future of commerce, we encourage you to dive deep into your preparation. Good luck!
