You are evaluating whether a change to an in-app ad experience affects user engagement. You need to decide how to test the claim and what evidence would be strong enough to support it.
Question
How do you validate a hypothesis about user engagement with ads?
Validating Ad Engagement Hypotheses
Medium
Statistics & Probability
Scenario
You are evaluating whether a change to an in-app ad experience affects user engagement. You need to decide how to test the claim and what evidence would be strong enough to support it.
Question
How do you validate a hypothesis about user engagement with ads?
Your Answer
Validating Ad Engagement Hypotheses | Dataford Interview Questions - Dataford - Ace your Interview