Company Context

Meta is exploring utility features inside Meta Maps, a location layer that could appear across Facebook, Instagram, Messenger, and Meta AI experiences. Meta has large-scale consumer reach, strong local discovery surfaces, and rich real-time signals from businesses and communities, but it is not yet the default destination for driving-specific tasks.

Problem

Drivers often know where they want to go but not where to leave the car. In dense urban areas, parking uncertainty adds time, stress, and route abandonment. Internal research suggests that among users who navigate to restaurants, events, and shopping districts, a meaningful share open a second app or search separately for parking after selecting a destination. This creates friction and weakens Meta Maps' usefulness for high-intent local trips.

You are the PM for Meta Maps. Design a parking slot feature that helps users find parking near their destination. Assume the first launch market is 3 large US cities with mixed street parking, garages, and event-driven demand. You do not need to design autonomous parking or hardware integrations.

Deliverables

1. Define the target user segments and the core job-to-be-done for this feature.
2. Identify the biggest user pain points in the parking journey and decide which problem to solve first.
3. Propose an MVP for Meta Maps, including the key user experience, data inputs, and why it should win versus existing behavior.
4. Prioritize future enhancements and explain the trade-offs you would make across accuracy, coverage, speed to launch, and trust.
5. Define success metrics and how you would evaluate whether the feature has product-market fit.

Constraints

• MVP must launch within 12 weeks with one mobile team, one backend team, and limited mapping-specific infrastructure.
• Meta does not have guaranteed real-time parking inventory for every city block.
• The feature must avoid overpromising precision if parking availability is uncertain.
• Additional latency on destination selection should stay under 300ms.
• Budget only supports partnerships with a small number of garage aggregators in the first phase.