Company Context

CarePath is a digital health platform used by 120 hospitals and large outpatient networks in the US. Its products support appointment scheduling, care navigation, patient messaging, and post-discharge follow-up, and the company sells primarily through enterprise health systems.

Problem

CarePath's leadership says the company wants to be "patient-centered," but product teams interpret that differently. As a result, roadmap decisions are inconsistent: one team prioritizes clinician efficiency, another focuses on engagement features, and a third is building administrative tools. Recent customer feedback shows that patients are frustrated by fragmented communication, unclear next steps after visits, and difficulty managing care across multiple providers. At the same time, hospital buyers care about operational efficiency, readmission reduction, and patient satisfaction scores.

You are the product manager for CarePath's patient experience suite. Your interviewer asks: What does patient-centered care mean to you, and how would it influence your product decisions? Assume you need to turn this philosophy into a practical product strategy for the next 2 quarters.

Deliverables

1. Define what patient-centered care means in a digital health product context.
2. Identify the most important user segments and their core jobs-to-be-done.
3. Propose and prioritize 3 product investments for the next 6 months.
4. Explain the trade-offs between patient needs, clinician workflow, and business goals.
5. Define how you would measure whether the product is becoming more patient-centered.

Constraints

• 6-month roadmap with a team of 6 engineers, 1 designer, and shared data support
• Must integrate with legacy EHR systems; limited interoperability in the short term
• Cannot materially increase clinician documentation burden
• Must comply with HIPAA and enterprise security requirements
• Budget only supports one major workflow redesign plus two lighter-weight feature launches