TechCorp recently launched a new feature in its project management software, aimed at improving user collaboration. Initial feedback was positive, but after three months, the product team noticed a decline in user engagement metrics, raising concerns about the feature's long-term success. The CPO is requesting a detailed analysis of product development success metrics to understand the impact and identify areas for improvement.
| Data Source | Description | Granularity |
|---|---|---|
| user_engagement | Daily active users (DAU), feature usage logs, session duration | Per user, daily |
| product_feedback | User ratings, comments, and NPS scores related to the new feature | Per user, per feedback instance |
| conversion_data | User sign-up rates, feature adoption rates, and churn rates | Per user, monthly |
| cohort_data | User cohorts based on sign-up date and feature adoption | Per cohort, monthly |