1. What is a Project Manager at Hudl?
At Hudl, the role often associated with Project Management is typically defined as a Scrum Master or Agile Delivery Lead. In this capacity, you are not just tracking timelines; you are the "team behind the team," ensuring that squads building high-performance video analysis and data tools can deliver value without friction. You are the engine that drives efficiency, helping coaches and athletes—from high schools to professional leagues—gain the insights they need to win.
This position is critical because Hudl operates at the intersection of fast-paced sports and complex technology. You will likely be embedded within specific product verticals, such as North American Sports, Competitive, or the hardware portfolio involving cameras and wearables. Your job is to foster a culture of transparency and continuous improvement, ensuring that distributed, remote-first teams can navigate technical dependencies and deliver outcomes that solve real problems for real users.
You should expect a role that values servant leadership over command-and-control management. You will be trusted to get your work done your way, testing the limits of what is possible while supporting a culture where everyone feels empowered. Whether you are mitigating technical collisions in hardware development or streamlining software delivery for competitive sports analysis, your influence directly impacts the quality of the product and the happiness of the team.
2. Getting Ready for Your Interviews
Preparation for Hudl requires a shift in mindset from traditional "project management" to "agile enablement." You need to demonstrate that you can lead without authority and drive results through influence and empathy.
Key Evaluation Criteria:
Agile Fluency & Application – You must demonstrate a deep understanding of Agile frameworks (Scrum, Kanban) not just in theory, but in practice. Interviewers will evaluate how you adapt these frameworks to suit the team's needs rather than rigidly enforcing rules. You need to show how you use these tools to drive outcomes over output.
Servant Leadership – This is a core value at Hudl. You will be assessed on your ability to support your team, remove impediments, and shield them from distractions. You must show that you prioritize the team's health and growth over your own ego.
Problem Solving & Dependency Management – Given the complexity of Hudl's ecosystem (software interacting with hardware like smart cameras), you will be tested on your ability to navigate risks and manage dependencies between squads. You need to show how you anticipate "technical collisions" and resolve them proactively.
Communication & Empathy – You will face questions about how you handle conflict and coach individuals. Hudl places a premium on empathy; you must demonstrate that you can deliver tough feedback or manage stakeholder expectations with emotional intelligence and clarity.
3. Interview Process Overview
The interview process at Hudl is designed to be thorough yet conversational, reflecting their collaborative culture. It typically begins with a recruiter screen to assess your background and alignment with the company's mission. Following this, you will likely speak with a Hiring Manager or a Senior Scrum Master. This stage dives deeper into your specific experience with Agile delivery and your philosophy on team management.
If you advance, you will move to the "onsite" stage (usually virtual), which consists of a panel of interviews. You can expect to meet with Product Managers, Engineering Managers, and other Scrum Masters. The goal here is to see how you interact with the "Three Amigos" (Product, Engineering, Design) and how you handle cross-functional collaboration. The process is rigorous regarding behavioral questions; Hudl wants to know how you work, not just what you have delivered.
Expect a strong focus on situational questions. You will rarely be asked to solve a logic puzzle; instead, you will discuss real scenarios you have faced—failed sprints, difficult stakeholders, or transforming a team's process. The atmosphere is generally described as encouraging and transparent, consistent with their internal values.
This timeline illustrates a standard progression. The "Virtual Onsite" is the most intensive phase, often broken into multiple 45-60 minute sessions. Use the gaps between these sessions to reset; the interviewers are looking for consistency in your energy and values across different conversations.
4. Deep Dive into Evaluation Areas
Based on the role requirements, Hudl focuses heavily on your ability to facilitate, mentor, and execute within an Agile environment.
Agile Frameworks & Methodology
You need to show that you are an expert in the "mechanics" of delivery but flexible in your approach. Interviewers want to know that you can diagnose a team's process issues and prescribe the right Agile remedy.
Be ready to go over:
- Ceremony Facilitation – How you keep stand-ups, retrospectives, and planning sessions engaging and valuable.
- Metrics & Data – Using velocity, cycle time, and burndown charts to diagnose team health, not just to report status.
- Backlog Management – How you partner with Product Owners to ensure the backlog is refined and ready ("Definition of Ready").
Example questions or scenarios:
- "How do you handle a team that feels retrospectives are a waste of time?"
- "Describe a time you had to pivot a team from Scrum to Kanban (or vice versa). Why did you do it?"
- "How do you help a Product Owner who is struggling to prioritize features?"
Conflict Resolution & Team Dynamics
Hudl teams are often remote and cross-functional. You will be evaluated on your emotional intelligence and your ability to navigate human friction without escalating every issue to management.
Be ready to go over:
- Coaching – Specific examples of how you mentored a team member or a peer.
- Conflict Management – mediating disputes between developers or between Product and Engineering.
- Remote Culture – Strategies for building trust and rapport in a distributed environment.
Example questions or scenarios:
- "Tell me about a time two engineers disagreed on a technical approach. How did you help resolve it?"
- "How do you support a team member who is consistently underperforming or disengaged?"
- "A stakeholder is pushing for a feature that will derail the sprint goal. How do you handle this?"
Delivery & Dependency Management
This is crucial for roles involving the hardware portfolio or complex product suites. You must show you can see the bigger picture and prevent bottlenecks.
Be ready to go over:
- Risk Mitigation – Identifying risks early and creating mitigation plans.
- Cross-Team Dependencies – How you coordinate with other Scrum Masters to align release schedules.
- Outcome Focus – shifting the conversation from "did we ship it?" to "did it solve the problem?"
Example questions or scenarios:
- "How do you manage dependencies when your team is blocked by another squad?"
- "Describe a time you had to deliver bad news to stakeholders about a timeline slip."
- "How do you ensure quality is not compromised for speed?"
5. Key Responsibilities
As a Project Manager / Scrum Master at Hudl, your day-to-day work revolves around enabling the "squad." You will be the guardian of the team's process. This involves facilitating core Agile ceremonies—Sprint Planning, Daily Scrums, Reviews, and Retrospectives—ensuring they are efficient and effective. You are expected to keep these meetings low-overhead and high-value.
Beyond meetings, a significant portion of your time is spent on impediment removal. This could mean chasing down a decision from a stakeholder, clarifying a requirement with a Product Manager, or coordinating a technical handoff with another team. For roles in the hardware portfolio, this might involve navigating complex supply chain or firmware dependencies.
You will also play a strategic role in coaching and mentoring. You are expected to help the team mature in their Agile practices, moving them toward self-organization. You will partner closely with leadership to align backlogs with company-wide strategic objectives, ensuring that the team's work connects directly to Hudl's goals in the sports market.
6. Role Requirements & Qualifications
Hudl looks for candidates who blend technical understanding with high emotional intelligence.
- Agile Leadership Experience – You must have proven experience as a Scrum Master or Agile Project Manager. Certification (CSM, PSM) is often valued but less important than demonstrable experience in applying the values.
- Servant Leadership – A track record of empowering teams rather than directing them. You need to show you can lead through influence.
- Remote Work Proficiency – Since many roles are remote, you need strong written communication skills and the ability to maintain team cohesion virtually.
- Technical Familiarity – You do not need to code, but you must be comfortable working with engineering teams, understanding the software development lifecycle (SDLC), and using tools like Jira or Confluence effectively.
Nice-to-Have Skills:
- Experience in hardware or IoT product development (for hardware-specific roles).
- A passion for sports or experience in the sports technology domain.
- Experience mentoring other Scrum Masters or leading a community of practice.
7. Common Interview Questions
These questions reflect the behavioral and situational nature of Hudl's interview process. They focus on how you think and how you treat people.
Behavioral & Leadership
- "Tell me about a time you failed to deliver a project on time. What happened and what did you learn?"
- "Describe a situation where you had to influence a senior leader without having formal authority."
- "How do you handle a situation where the team is burning out?"
- "Give an example of how you have fostered a culture of transparency in a previous team."
Agile & Situational
- "Your team consistently carries over work from sprint to sprint. How do you address this?"
- "How do you balance the need for documentation with the Agile value of working software?"
- "What is your approach to estimating complex tasks with high uncertainty?"
- "If a critical bug is found mid-sprint, how do you handle the scope change?"
8. Frequently Asked Questions
Q: Do I need to be a sports fan to work at Hudl? No. While many employees love sports, the primary requirement is a passion for solving problems for users. If you are passionate about building great products and helping teams succeed, you will fit in well.
Q: Is this role 100% remote? Many Project Manager / Scrum Master roles at Hudl are listed as remote. However, Hudl has a strong culture of connection, so you should be prepared to use video conferencing extensively and potentially travel for occasional company retreats or team meetups.
Q: What is the biggest challenge in this role? The biggest challenge is often managing the complexity of dependencies, especially if you are working on products that involve both hardware and software. You need to be comfortable navigating ambiguity and bringing clarity to chaotic situations.
Q: How technical does the interview get? You won't be asked to write code, but you will be expected to understand the software development process. You should be able to speak the language of engineers and understand technical risks.
9. Other General Tips
Focus on "Outcomes over Output" Hudl explicitly mentions this in their job descriptions. Don't just talk about how many tickets your team closed. Talk about the value those tickets delivered to the customer. Frame your answers around impact.
Demonstrate Empathy The company culture values "transparency, empathy, trust, and encouragement." When answering behavioral questions, highlight how you supported your teammates personally, not just professionally. Show that you care about the humans behind the code.
Know the Products Spend time on Hudl’s website. Understand the difference between their products for high schools (Hudl Focus) vs. elite teams (Wyscout, Volleymetrics). Being able to reference specific products shows genuine interest.
Prepare for "Why Hudl?" This is a standard but critical question. Connect your answer to their mission of "capturing and bringing value to every moment in sports." Authentic enthusiasm goes a long way here.
10. Summary & Next Steps
Becoming a Project Manager (or Senior Scrum Master) at Hudl is an opportunity to work at the forefront of sports technology. It is a role that demands high emotional intelligence, a mastery of Agile principles, and a genuine desire to help others succeed. You will be responsible for creating the environment where "great teams" are built—both on the field and in the office.
To prepare effectively, focus on your behavioral stories. Map your experiences to Hudl's core values: empathy, transparency, and outcome-focused decision-making. Review your history of managing conflict and dependencies, and be ready to articulate exactly how you helped your previous teams improve their processes.
The compensation data provided above gives you a baseline for negotiation. Hudl is known for competitive benefits and a strong focus on work-life balance, so consider the total package—including remote flexibility and culture—when evaluating an offer.
You have the skills to lead these teams. Approach the interview with confidence, honesty, and a "coach's mindset." Good luck!
