What is a Product Manager at AARP?
At AARP, and specifically within the AARP Foundation, the role of a Product Manager (often titled Business Technology Manager or Product Owner) is pivotal to bridging the gap between social mission and technological execution. You are not simply managing software; you are orchestrating the digital experiences that help vulnerable people over 50 build economic opportunity and resilience. This role sits at the intersection of marketing strategy, technology implementation, and user advocacy.
You will be responsible for defining and driving the roadmap for critical platforms, with a heavy emphasis on Adobe Experience Manager (AEM) and related marketing technologies. Your work directly empowers the Marketing & Communications teams to reach millions of members and non-members. You will act as a strategic partner, translating complex business needs into actionable technical requirements while managing cross-functional teams of architects, engineers, and vendors.
This position offers a unique challenge: delivering enterprise-grade technical solutions within a mission-driven, non-profit environment. You will be expected to balance the agility of modern product management with the structural requirements of a large, established organization. Success in this role means delivering incremental business value that ultimately supports AARP’s goal of ending senior poverty and reducing financial hardship.

